TuneUps

Members-Only TuneUps: Office Hours At Tin Shingle

If you’re a member of Tin Shingle and missed today’s office hours, don’t panic! They happen often. Keep tabs on your email so you can join in.

Tin Shingle’s Office Hours are a place where you can bring your questions, our ideas, your fears and your successes.

Remember: July is Holiday Gift Guide Season! What is your plan?

We can discuss them and things like this in Tin Shingle’s Office Hours TuneUps!
 

About TuneUp Office Hours

If you are a member of Tin Shingle, you can join in on Office Hour Members-Only TuneUps! These are closed sessions, and not open to the public. This is a safe space for Tin Shingle Members to come in with brainstorms to give and get feedback.

You can turn on your video camera to speak eye-to-eye, or just talk on the phone or through your computer speakers.

In this series, members of Tin Shingle with the Media Kit Membership can call in to workshop any need in their marketing campaign, including:

  • Media Pitching: What a pitch to a certain media outlet should look like, and how it should read.

  • Instagram: How to get sales and create PR opportunities from you posts.

  • Facebook: How do you increase traffic from this platform?

  • Website: The media will circle back to evaluate their website. What are they seeing, and is it clear?

  • SEO: What's your game plan? Let's get one. You don't want to miss out on all that search traffic.


HOW IT WORKS:
Tin Shingle's owner Katie will moderate the call.

She will rotate through people on the call, and encourage each other to contribute to each person's challenge as a conversation.

CALL-IN DETAILS
When you are logged into your Media Kit Member account at Tin Shingle, you will be able to click this link in our Community section of the website to get the private link to call in details.

Once on the call, Katie will adjust your settings so that we can hear and/or see you. We love talking face-to-face, so turn your video on if you want. Otherwise, audio-only is fine.

Ready To Stream: [PR] TuneUp: What To Pitch The Media In July 2022

What To Pitch The Media In July 2022

Happy July!

In the PR and magazine world that means one thing: Holiday Gift Guide.

Not the holiday that is just around the corner that some people are canceling since people’s body’s just got canceled and put at risk. No - we are talking about pitching the magazines for those coveted editorial gift guide roundups.

The research and writing starts in July. Knee high in July with the beginning of products being shipped around for testing and inspecting by editors and writers.

In this monthly TuneUp, “What To Pitch The Media In July,” you will hear of the many themes you could be pitching for different types of outlets. These include National US Postage Stamp Day (because we know one of you is actually launching a US stamp!), Celiac Awareness Month, Adopt A Shelter Dog Month. These themes are not in July - they are later. This TuneUp will help you plan for where to pitch, when.

This TuneUp is open to all to listen to for free for the next 24 hours, and then it’s getting packaged back up for the Tin Shingle Members only to stream at any time.

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

MEMBERS OF TIN SHINGLE (FREE)

Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen.

NON-MEMBERS ($65)

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play.

Ready To Stream: [PR] TuneUp: Ideas For Pitching The Media For The Month Of May 2022

Ideas For Pitching The Media For The Month Of May 2022

Planning ahead for Summer and Fall media coverage - what should you be pitching the press right now? Print magazines are in long lead time, meaning they are working on August and September issues now. That means Back To School!

But the now for digital also means Juneteenth and Father's Day. And what should you be pitching for TV?

This TuneUp will teach you how to hook a reporter, producer or intern, to pique their curiosity to compel them to write about you or your business.

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

MEMBERS OF TIN SHINGLE (FREE)

Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen.

NON-MEMBERS ($65)

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play.

Live TuneUp Today: What To Pitch The Media For The Month Of May 2022

Ideas For Pitching The Media For The Month Of May 2022

When: Wednesday, May 18th, 2022
Time: 1pm EST
Where: At your computer or on your phone. Register Now
Price: Free for all during during the live broadcast.
Free replay for free to Tin Shingle Members.
Non-Members can pay per TuneUp.

Planning ahead for Summer and Fall media coverage - what should you be pitching the press right now? Print magazines are in long lead time, meaning they are working on August and September issues now. That means Back To School!

But the now for digital also means Juneteenth and Father's Day. And what should you be pitching for TV?

This TuneUp will teach you how to hook a reporter, producer or intern, to pique their curiosity to compel them to write about you or your business.

Get ideas! Join us live on the broadcast!

If you can't make it to this free broadcast, Tin Shinglers with the Media Membership get 24/7 access to watch any TuneUp whenever they want. Activate your Tin Shingle membership today to get access!

Non-members can buy TuneUps as a single, to build a personalized collection. But having them all is the most fun. Join.

Ready To Stream: [PR] TuneUp: How To Get PR By Writing Your Own Headlines

How To Get PR By Writing Your Own Headlines

Hello!

During this tuneup, we talked about how to write your own headlines when pitching the media. You need to hook the reporter, and simply saying: "Will you feature my business?" will get you a field of silent crickets, or a big "No," or worse, "Sure, buy advertising and we'll promote it!"

This TuneUp will teach you how to hook a reporter, producer or intern, to pique their curiosity to compel them to write about you or your business. The first step: immerse yourself in headlines to get your wheels turning.

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

MEMBERS OF TIN SHINGLE (FREE)

Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen.

NON-MEMBERS ($65)

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play.

LIVE TuneUp! :: "Write Your Own Headline"

Hello!!

The Live Broadcast of the TuneUp is back this week today Wednesday at 1pm EST! Register here.

Today, we are going to learn how to write your own headlines when pitching the media. You need to hook the reporter, and simply saying: "Will you feature my business?" will get you a field of silent crickets, or a big "No," or worse, "Sure, buy advertising and we'll promote it!"

This TuneUp will teach you how to hook a reporter, producer or intern, to pique their curiosity to compel them to write about you or your business. The first step: immerse yourself in headlines to get your wheels turning.

Get ideas! Join us live on the broadcast!

If you can't make it to this free broadcast, Tin Shinglers with the Media Membership get 24/7 access to watch any TuneUp whenever they want. Activate your Tin Shingle membership today to get access!

Non-members can buy TuneUps as a single, to build a personalized collection. But having them all is the most fun. Join.

TODAY: Office Hours TuneUp To Slow Roll Through Your Website Refresh

Office Hours
Open Today

When: Wednesday, April 27th, 2022
Time: 1pm EST
Where: At your computer or on your phone.
How: Click Here if you are a member of Tin Shingle. You need to be logged into your account.
Required: Membership with Tin Shingle. Join today.

Hello!
It's a Wednesday, and depending on how yours is going, it might be a tired one. That's why we're going to slow roll through website ideas you can make onto your website now to attract what you need: new clients, product sales, media hooks.

This session is open to all members of Tin Shingle, to use as a strategy session. If there are more than one person in the session, we will alternate. You will have the ability to listen to the other person's challenge and needs, and also contribute your ideas. This is a sharing space.

If you can't make this time, you can book a Private Training session for 25% off for a personal phone call.


About TuneUp Office Hours

If you are a member of Tin Shingle, come on today's Members-Only TuneUp! These are closed sessions, and not open to the public. This is a safe space for Tin Shingle Members to come in with brainstorms to give and get feedback.

You can turn on your video camera to speak eye-to-eye, or just talk on the phone or through your computer speakers.

In this series, members of Tin Shingle with the Media Kit Membership can call in to workshop any need in their marketing campaign, including:

  • Media Pitching: What a pitch to a certain media outlet should look like, and how it should read.

  • Instagram: How to get sales and create PR opportunities from you posts.

  • Facebook: How do you increase traffic from this platform?

  • Website: The media will circle back to evaluate their website. What are they seeing, and is it clear?

  • SEO: What's your game plan? Let's get one. You don't want to miss out on all that search traffic.


HOW IT WORKS:
Tin Shingle's owner Katie will moderate the call.

She will rotate through people on the call, and encourage each other to contribute to each person's challenge as a conversation.

CALL-IN DETAILS
When you are logged into your Media Kit Member account at Tin Shingle, you will be able to click this link in our Community section of the website to get the private link to call in details.

Once on the call, Katie will adjust your settings so that we can hear and/or see you. We love talking face-to-face, so turn your video on if you want. Otherwise, audio-only is fine.

TODAY: Office Hour TuneUp. Nudging You Into Your Confidence

Office Hours
Open Today

When:Wednesday, April 13th, 2022
Time: 1pm EST
Where: At your computer or on your phone.
How: Click Here if you are a member of Tin Shingle. You'll need to be logged into your account.
Required: Membership with Tin Shingle. Join today.

Hello!

Some of you might need a nudge.

Some of you are really good at the business side of things. Setting up bank accounts, sending and collecting invoices, etc.

Some of you have less confidence when it comes to getting the word out. For whatever reason.

Maybe you don't know what to say.

Maybe you think you aren't modern enough.

Maybe you think that there is no interest in coverage of your story.

Maybe you answered for all of the people before you even tried.

Get on this private, members-only TuneUp so that you can be dispelled from this way of thinking. And you can get the word out!

Register now for this Office Hours TuneUp for Tin Shingle members only.

Ready To Stream: [PR] TuneUp: Editing Email Pitches For TV

Editing Email Pitches For TV

During this TuneUp, Katie went over 3 email pitches intended for a TV segment. Listen in to hear how she edited them. What did she keep in mind? What kind of changes did she make?

Plus, get a minute of motivation to start it all off, as per usual. Because getting the word out is hard to do, and requires gumption and courage.

HOW TO WATCH

Anyone can watch a Tin Shingle TuneUp from their computer, mobile phone or tablet. The process is different for premium members and the public.

MEMBERS OF TIN SHINGLE (FREE)

Stream any TuneUp Webinar anytime with your Tin Shingle membership. No need to purchase it, this TuneUp is ready to play from this page! When you are logged in, you will see a big screen.

NON-MEMBERS ($65)

Once you buy a TuneUp, you own it forever. The video or audio recording will appear on the TuneUp page that you just purchased from, and all you need to do is press play.

Loving These Bathing Beauties: Tin Shingle's Office Hours Open Today 1-2pm EST

Office Hours
Open Today

When:Wednesday, March 16th, 2022
Time:1pm EST
Where:At your computer or on your phone.
How:Follow the directions on this pageto get the registration link.
Or, if you're a Tin Shingle Member and are already logged in,click here to get the special registration link.
Required:Media Kit Membership with Tin Shingle. Join today.

Hello!

Loving this highlight of bathing in Allure this month. This magazine continues to expand widely in its coverage of beauty. Come in today to Tin Shingle’s Office Hours to discuss your PR strategy and look althoughEditorial Calendarsof this and more magazines so that you can pitch them timely stories in advance.

If you can't make this time, you can book aPrivate Trainingsession for 25% off for a personal phone call.

About TuneUp Office Hours

If you are a member of Tin Shingle, come on today's Members-Only TuneUp! These are closed sessions, and not open to the public. This is a safe space for Tin Shingle Members to come in with brainstorms to give and get feedback.

You can turn on your video camera to speak eye-to-eye, or just talk on the phone or through your computer speakers.

In this series, members of Tin Shingle with theMedia Kit Membershipcan call in to workshop any need in their marketing campaign, including:

  • Media Pitching: What a pitch to a certain media outlet should look like, and how it should read.

  • Instagram: How to get sales and create PR opportunities from you posts.

  • Facebook: How do you increase traffic from this platform?

  • Website: The media will circle back to evaluate their website. What are they seeing, and is it clear?

  • SEO: What's your game plan? Let's get one. You don't want to miss out on all that search traffic.


HOW IT WORKS:
Tin Shingle's owner Katie will moderate the call.

She will rotate through people on the call, and encourage each other to contribute to each person's challenge as a conversation.

CALL-IN DETAILS
When you are logged into your Media Kit Member account at Tin Shingle, you will be able toclick this link in our Community section of the website to get the private linkto call in details.

Once on the call, Katie will adjust your settings so that we can hear and/or see you. We love talking face-to-face, so turn your video on if you want. Otherwise, audio-only is fine.