2024 Editorial Calendar Template Has Dropped!

Tin Shingle 2024 Editorial Content Planner has dropped!

Contain your article ideas and coordinate with your team so that you can publish your own articles on your own website and social media channels. Publishing your own articles is crucial for your (Search Engine Optimization). Staying timely in what you publish will be easier with this Editorial Content Planner.

Get inspired with Tin Shingle's exhaustive list of National Days that TV, radio and social love for making content around a theme of the day.

HOW THIS LOCAL BLOGGER USES IT
A Little Beacon Blog is a hyper local blog covering Beacon, NY. The Publisher and Product Manager converted this Editorial Calendar to schedule all  their advertiser article content and Instagram posts.

HOW THIS INTERIOR DESIGNER CREATES CONTENT
Sounds like this designer, who was recently featured in Business of Home, could benefit from Tin Shingle's Editorial Calendar. Designer Susan Jamieson of the Bridget Beari Home Store in Richmond, VA tells the magazine how important her Instagram content is to her brand. She is making posts and Reels, and has a lot of ideas. Usually she plans for the day and gets more ideas from her reader's comments. If she catalogued her other ideas into Tin Shingle' template, then she'd never lose that spark.

HOW THE EDITORIAL CALENDAR WORKS
Created as an Excel document with 12 tabs - a tab for each month - every single day of the year visible to you very easily. Daily ideas are also included for each month, so you know when to plan for large holidays and tiny ones (ex: Make Up Your Mind Day).

FREE or $75: This Editorial Content Planner is free for Members of Tin Shingle. Activate your membership today to download this and all of our exclusively produced Templates.

FREE: If you are not a member, but purchased this template in the past, you are able to download this year's - and every year's - for free. Go here now to download the 2024 version.

INCLUDED WITH THIS 2024 EDITORIAL CONTENT PLANNER TEMPLATE

• Organization: Article Assignment Slots for 12 Months, 365 Days Broken Down Into Weeks
  Every single day of the year is organized into 12 monthly tabs for your viewing and organizational pleasure.

• Content Ideas: Over 250 Hot Topics & National Days for Instant Ideas for Fresh Content

• Social Media + Newsletter Options: Dedicated columns to call out when you are sending a special newsletter to your customer base or subscriber list, and when you need to publish a social media post, and not necessarily publish an article to your news or blog section.

• Who Does What: Tracking Who is Writing, Who is Making the Art, and Who is Posting the Article, and Socializing

• Forever Access: Always have free access to next year's Editorial Planner Template

• Free for All Access Tin Shingle Members: If you are an All-Access Pass Member of Tin Shingle, you automatically have free access to this Template. Just hit that Download button when you are logged in!

WHAT IT LOOKS LIKE

New Template: Simple Social Content Planner

Content planning can take many forms. The organization of it can look very different before it makes it to a published platform.

Tin Shingle's new Simple Social Content Planner is your monthly and weekly spreadsheet for when a certain post should be written.

Looking at this Template is less-involved than looking at Planoly or Hubspot. The purpose it serves is to help you organize before you create a finished post to schedule at your social platforms of choice.

For those unfamiliar with Planoly, this is a tool you can use to schedule and post finished Instagram posts in advance. It was created before Instagram allowed for scheduling within its own platform.

Members of Tin Shingle can download this template for free. For everyone else, there is a one-time fee, and then unlimited access is available for when updates are published. This template is a companion to Tin Shingle’s more comprehensive Editorial Content Planner.

Activate your membership with Tin Shingle today.

[PR] TuneUp: What To Pitch The Media This Month: January

Well wow, Tin Shingler! This was quite a news day.

To get you back into the groove of your business, we are keeping this TuneUp open for all to stream for the next few hours. Today's performance and insurrection was a culmination of the distraction that we have all been dealing with for the past 9 months. Ironically, during this TuneUp, Katie pointed out that the media is getting into its groove with the pandemic and social revolution, being that it was not operating in crisis mode during the last few weeks. Crisis mode is where the media cycle is interrupted by crisis and planned news stories are dropped in favor of what is happening right now.

On the other hand, how the media handled today was not very reassuring, as they asked the current president to show leadership and tell his people to "go home." This president has been consistently encouraging today's actions to happen. So for the media like CNN not to recognize that, was disappointing, yet not surprising to the Black community, who have watched and endured this type of coverage for a long time. Or since forever.

Shaking our heads, and enraged that there has been little news coverage of any arrests of those who rioted, trespassed, and stole or lifted government property. Was anyone arrested? Sadly, it is being reported that one woman who stormed inside the Capitol was shot by police and has died.

Social media giants did take action. Twitter and Facebook locked him out of his accounts, and YouTube removed his video telling his people to stay peaceful, in which, he could not have looked happier. Read all about it here at Deadline.com.

At any rate. Get many ideas for how to pitch the media this month. And energy! This was a great TuneUp, and will jazz your brand. It's free for all to stream for limited time, and then will be available to Tin Shingle Members to stream 24/7.

TODAY: The Live TuneUp Returns

What To Pitch The Media This Month: January 

When: Wednesday, January 6, 2021
Time: 1pm EST
Where: At your computer or on your phone
Price: Free for all during this live broadcast

The live TuneUp is back this week for a look at what you can be pitching the media this month for coverage in national magazines as well as blogs and TV. There is a lot to cover, including ideas for, Home Decor, Finances, Taxes, Healthcare, Health Insurance, Amazon VS Shopify, Voter Rights, Mutual Aid Networks, and More! Get your 2021 Editorial Calendars out and let's go!

Get ideas! Join us live on today's broadcast! 

If you can't make it to this free broadcast, Tin Shinglers with the Media Membership get 24/7 access to watch any TuneUp whenever they want. Apply for Tin Shingle membership today to get access!

Where Can You Watch TuneUps You Missed?

If you miss any live, free class, you can watch all of Tin Shingle's Training TuneUps from our website! Tin Shingle's Media Membership gives you unlimited streaming of all online classes we recorded. Organized by topic, including Instagram, Photography, Facebook, and more. Browse our library of TuneUp Replays here.

Tin Shingle is your partner in getting the word out about your business. Generating buzz is our jam, and it can be yours too.

Loving what you're hearing in the Training TuneUps, but need help applying it to your business? Schedule a Private Training Session with Katie to get you on track. Share ideas, doubts, and goals. Come away with actionable items you can start on now to carry out your marketing campaigns. Tin Shingle Members get a Discount on this service. Contact Us for coupon code.

How To Add Your 2021 Editorial Calendar To Google Drive For Sharing With Your Group

Sharing and using the 2021 Editorial Calendar you got from Tin Shingle with your people is super easy. Designed as an Excel spreadsheet, you can easily download it from the Tin Shingle website, and upload it into your Google Drive. This is good for sharing access to it with other people on your team. With Google’s Sheets app, you can also access it from your phone.

Here’s a video that shows you how. Watch it below!

Get the template here. Tin Shingle Members get this and all of Tin Shingle’s Templates for free. It is also available for single purchase, to which you have lifetime access for updates.

You Had Ideas Today - Put Them Here!

Hello, 2021!

You had big ideas today. You need to log those into your group Editorial Content Planner that you share with your team, or share with yourself on the go when you upload it to your Google Drive.

Today was the big Re-Entry Day as everyone completed the Holiday Season, and were Back To Work. Slack crashed, and new emails of intentions flew into inboxes.

HOW THE EDITORIAL CALENDAR WORKS
When you have Big Idea for content - like when you are going to launch a new program, need to get a press release out and want to make sure you have content published on your website to back up this initiative - you plot this out in your 2021 Editorial Calendar that Tin Shingle designed for you.

Created as an Excel document with 12 tabs - a tab for each month - every single day of the year visible to you very easily. Daily ideas are also included for each month, so you know when to plan for Martin Luther King Day or National Mentoring Month.

FREE: This Editorial Content Planner is free for Media Kit Members of Tin Shingle. Activate your membership today to download this and all of our exclusively produced Templates.

FREE: If you are not a member, but purchased this template in the past, you are able to download this year's - and every year's - for free. The investment that keeps giving.

INCLUDED WITH THIS 2021 EDITORIAL CONTENT PLANNER TEMPLATE

• Organization: Article Assignment Slots for 12 Months, 365 Days Broken Down Into Weeks
  Every single day of the year is organized into 12 monthly tabs for your viewing and organizational pleasure.

• Content Ideas: Over 250 Hot Topics & National Days for Instant Ideas for Fresh Content

• Social Media + Newsletter Options: Dedicated columns to call out when you are sending a special newsletter to your customer base or subscriber list, and when you need to publish a social media post, and not necessarily publish an article to your news or blog section.

• Who Does What: Tracking Who is Writing, Who is Making the Art, and Who is Posting the Article, and Socializing

• Forever Access: Always have free access to next year's Editorial Planner Template

• Free for All Access Tin Shingle Members: If you are an All-Access Pass Member of Tin Shingle, you automatically have free access to this Template. Just hit that Download button when you are logged in!

WHAT IT LOOKS LIKE

How To Design Your Instagram Story Highlights (Circles) To Make Them POP!

Using Instagram to get the word out about your business is key! It helps to build a personal connection with people through sharing images of your brands uniqueness, plus, there are millions of users! Instagram Story Highlights (Circles), specifically, are extremely valuable because it allows you (and your business) to showcase important content that you want your customers to see! Think of them as a really good movie trailer… where you just can’t wait to see more!

Canva - The DIY Graphic Design App - Made Designs Templates For You!

Using the Canva app for graphic design can help to create beautiful designs for your business. Canva is an app for the phone or laptop that is like a graphic design program/platform that enables anybody to be an amazing designer - even if you aren’t a designer. Canva has all of the tools necessary - templates, elements, styles, text, etc. Find what works for you and your biz. It’s easy once you get the hang of it!

See below for screenshots of the step-by-step process.

Best Practice For Designing Highlights (Circles At The Top Of Your Instagram Page)

To really make the Circle Highlights stand out for a smooth flow on your Instsagram page, you’ll want to make sure circle images ‘flow,’ meaning, are cohesive with one another. This helps people see your page as a unit, instead of bouncing around a bunch of unrelated visual markers.

Ok. Now you’re ready to design your own Highlight circles!

Step 1: Search Instagram Story Highlight

Use Canva’s search box to search for exactly what you looking for (shown below). Use the keyword term “instagram highlight.”

Canva’s ready-to-use Highlight templates will show up in the search results. You may be presented with several selections. Look below to see.

Step 2: Customize To Your Liking!

Pick one of those templates, and then plug and play. Add different colors or fonts, move shapes around, whatever you want! Canva has an abundance of free tools to use. Use the tool bar located to the left to upload some of your own images/photos, browse different elements, add funky text!

Canva allows you to choose colors and fonts that fit in with your business theme! You can create from scratch, or you can choose a template and then change things around to fit with what you want.

Step 3: Download Your Design

Once you create a design, download it, and then head on over to Instagram to edit your Highlight cover with your new beautiful design images!

Step 4: Where To Find The Place To Upload Your New Highlight Circle Design In Instagram

Inside of Instagram, you will find…

You’re all done!

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Now It’s Time To Add Your Custom Designed Circle Highlight To Your Instagram

Here at Tin Shingle, we elected to use a soft color of pink. That goes with our branding, and the flowers we tend to use elsewhere on our website. It’s easy on the eyes, and does indicate that Tin Shingle has a feminine approach, even though our platform is gender neutral.

STEP 1: Access The Edit Point

Hold down the Highlight you want to edit and click or tap ‘Edit Highlight.’

STEP 2: Select The Cover Art

Next, you’re going to click or tap ‘Edit Cover.’

STEP 3: Grab The Image From Your Phone

Swipe all the way to the left until you see a white outlined graphic with an image placeholder. Choose the photo image that you downloaded from canva.

STEP 4: VOILA! All Done!

Your Story Highlights are poppin’!

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“Help! Just Do It For Me!”

Sure! The team at Tin Shingle would be happy to take care of this for you, and design the branding of your Highlight circles! We can either walk you through it or be your sounding board when you book a Private Session. Or, we can do it for you in our Highlight Circle Design Package. For that, we’ll take a deep dive into your existing branding, and design a selection pack. We will upload it for you as well.

If you are designing them on your own, and want feedback from the Tin Shingle Community, simply activate your Tin Shingle Membership and create a conversation in our Community Forum!

How To Add Tin Shingle's Editorial Content Planner To Google Drive To Use On The Go

Well hey there!

Bet you’re having a lot of amazing ideas that you want to publish on your company blog that will no doubt increase your digital footprint and create organic SEO rankings for you for new keyword combinations. And that’s just if you’re a business owner who knows they need to publish content onto their website if they ever want to compete in Google (no Google Ads required).

If you’re a blogger or a print publisher, or even a podcaster, and are scheduling when you are going to publish your stories and promos, Tin Shingle’s Editorial Content Planner is perfect for you. It is simple and to the point. It requires no app downloads, as it is simply a tricked out Excel Doc that we hyper-organized and color coded for your organizing enjoyment.

Thanks to Google Drive, you can upload this Excel spreadsheet to your cloud to share with your team and use on the go from your mobile device.

Watch the video below for step by step directions on how to add Tin Shingle’s Editorial Content Planner to your Google Drive. If you are a Media Kit Member, you can download this and all of our templates for free. If you’re not a member, no problem! You can buy this template directly and enjoy lifetime access to it.

IT'S HERE! 2020 Planner For Your Editorial Content Plans

Tin Shingle's 2020 Content Planning Template Is Ready!

Dear Business Owners:
Your plan-ahead solution is here! You and your team can use Tin Shingle's 2020 Content Planner's 12 Month template. Organized by weekly segments of when you are going to publish an article on your own website, or launch a timely social media campaign to ride in those hashtags, getting inspiration for great ideas will be easier.

This planner is used in Tin Shingle's monthly TuneUp series, "What To Pitch The Media This Month" as it helps you plan ahead and know where the print media (magazines) are in their publishing cycles, and where the broadcast media (TV) is in for their schedule.

How It Works

Organized by weeks in the month, with a line for every single day. Coupled with national themes for that month to help you stay relevant. We found a few new fun themes.
Sample of National Celebration Themes In This Collection:

• National Bald Is Beautiful Day

• Keep Kids Creative Week

• World Space Week

• America Recycles Day

• Parks and Recreation Month

• Go Skateboarding Day

• Take Back The Lunch Break Day

• Take Your Dog To Work Day

• Make Up Your Own Holiday Day

Knowing The Themes Is Great For:
1. Random ideas for content.
2. TV pitches, because broadcast media loves random excuses to feature things on TV, like National Doughnut Day or National Puppy Day (excuse to bring puppies on TV!).

How To Use It

Download this template. It is a color-coded Excel file with Worksheets devoted to each month of the year. Upload it to your Google Drive and Share it with your team, for updating on the go and whenever an idea hits you.
FREE: This template is Free for Tin Shingle's Media Kit Members.
FREE UPDATES: If you have purchased this in the past, you get this new 2020 edition for free!
ONE-TIME PURCHASE: If you're not a Media Kit Member, you can purchase this and have lifetime access to updates.

Tin Shingle's Easy To Use Expenses & Income Tracking Template

Party! Expenses & Income Tracking Made Easy

Just in time for your last Money Monday of the year, we have designed for you Tin Shingle's exclusive Expenses & Income Tracking Template spreadsheet. Anyone can use this spreadsheet no matter what your industry. It is a perfect bridge to keeping track of your finances, but not committing to an accounting software like Quickbooks or smart financial app like Mint just yet.

Even if you do use Quickbooks for your business bookkeeping, yet need something to track your personal finances that you may share with a life partner or spouse, this template is for you.

Perks Of This Template

• At-A-Glance Worksheet Tabs
  Bank Registers
  Balances on Bills
  Work Expenses
  Personal Household Expenses
  Client Payments Received

• Partner or Spouse Planning
  If you live with someone and are sharing expenses and a financial life, there is a simple way for you to update what cash is in each of your bank accounts, and what is earmarked to clear for spending.

• Private - Not Connected To Banks or Passwords
  This is an Excel spreadsheet that is not connected or synced with your bank accounts. There are apps where you can do that (like Mint or QuickBooks).

• Lifetime Access.
  If you have already purchased this Template, you have instant and free access to updates made to the file. Just log in and download!

• Free for Members of Tin Shingle.
  If you're an All Access Pass Member of Tin Shingle, this is also free for you!