Editorial Calendars

2024 Magazine Editorial Calendar Deadlines Happening NOW

In this update to Tin Shingle’s exclusive Editorial Calendar Collection, we have added new publications (new to our collection, but established in the publishing world!) and believe it or not, the Editorial Deadlines for Fall 2024 are happening NOW!

Keep in mind, these are only Editorial Calendars. There are more media ideas for you to pitch to in Tin Shingle’s Media Contact Library. In our Media Contact Library, you can search by “Beauty Products” or “Home Design” for instance, and get search results of people who work for publications who identify with that niche.

About Our Editorial Calendar Collection


For all of our Editorial Calendars, we either get them from the magazine for the upcoming year, or if it hasn’t been released yet (but they still know the themes), we do our scientific study of researching the past 2 years of what that magazine published. If we see consistency in the broad theme, then we make a prediction. For example, if Essence Magazine did “Women In Business” in October for the past 2 years, then we predict that to be the broad theme again for 2024.

However, the utmost important tool you have access to is the publication and submission date through 2024. You are able to determine where a magazine is in their production cycle so you can pitch them a timely story angle. There are SO MANY ideas you can pitch. Knowing the broad theme is helpful, but not the most important aspect to your pitching. Think big! Think broadly!

Sneak Peak At Upcoming Editorial Deadlines

All Animals

All Animals is the award-winning magazine of the Humane Society of the United States, the nation’s most effective animal protection organization.
EDITORIAL CALENDAR PLANNING NOW FOR: Fall 2024
You can find out the best submission date by viewing it in Tin Shingle’s Editorial Calendar Collection!

All Recipes 

Bring big flavor to the end of summer and say hello to cooler temps, back to school, and comfort food season.
EDITORIAL CALENDAR PLANNING FOR NOW: You’ll have the publication dates, which is key because this magazine works on articles months in advance. Knowing these dates is how you will pitch really timely story ideas that can work for most any broad themes and Noble, let an idea hit you, and then pitch the magazine!

Better Homes & Gardens

The Style Maker Issue, The Fall Issue, The Thanksgiving and Gatherings Issue, and The HolidayIssue
EDITORIAL CALENDAR PLANNING FOR NOW: 
You can find out the best submission date by viewing it in Tin Shingle’s Editorial Calendar Collection!

All Of The Editorial Calendars

Members of Tin Shingle at the All Access Level have instant access to ALL of our editorial calendars. We currently have the editorial calendars from over 100 publications for 2024! All searchable by Title and Area of Interest! Browse through and let your inspiration take hold!

All editorial themes are from editors themselves and are subject to change.

2024 Editorial Calendar Template Has Dropped!

Tin Shingle 2024 Editorial Content Planner has dropped!

Contain your article ideas and coordinate with your team so that you can publish your own articles on your own website and social media channels. Publishing your own articles is crucial for your (Search Engine Optimization). Staying timely in what you publish will be easier with this Editorial Content Planner.

Get inspired with Tin Shingle's exhaustive list of National Days that TV, radio and social love for making content around a theme of the day.

HOW THIS LOCAL BLOGGER USES IT
A Little Beacon Blog is a hyper local blog covering Beacon, NY. The Publisher and Product Manager converted this Editorial Calendar to schedule all  their advertiser article content and Instagram posts.

HOW THIS INTERIOR DESIGNER CREATES CONTENT
Sounds like this designer, who was recently featured in Business of Home, could benefit from Tin Shingle's Editorial Calendar. Designer Susan Jamieson of the Bridget Beari Home Store in Richmond, VA tells the magazine how important her Instagram content is to her brand. She is making posts and Reels, and has a lot of ideas. Usually she plans for the day and gets more ideas from her reader's comments. If she catalogued her other ideas into Tin Shingle' template, then she'd never lose that spark.

HOW THE EDITORIAL CALENDAR WORKS
Created as an Excel document with 12 tabs - a tab for each month - every single day of the year visible to you very easily. Daily ideas are also included for each month, so you know when to plan for large holidays and tiny ones (ex: Make Up Your Mind Day).

FREE or $75: This Editorial Content Planner is free for Members of Tin Shingle. Activate your membership today to download this and all of our exclusively produced Templates.

FREE: If you are not a member, but purchased this template in the past, you are able to download this year's - and every year's - for free. Go here now to download the 2024 version.


INCLUDED WITH THIS 2024 EDITORIAL CONTENT PLANNER TEMPLATE

  • Organization: Article Assignment Slots for 12 Months, 365 Days Broken Down Into Weeks
    Every single day of the year is organized into 12 monthly tabs for your viewing and organizational pleasure.

  • Content Ideas: Over 250 Hot Topics & National Days for Instant Ideas for Fresh Content

  • Social Media + Newsletter Options: Dedicated columns to call out when you are sending a special newsletter to your customer base or subscriber list, and when you need to publish a social media post, and not necessarily publish an article to your news or blog section.

  • Who Does What: Tracking Who is Writing, Who is Making the Art, and Who is Posting the Article, and Socializing

  • Forever Access: Always have free access to next year's Editorial Planner Template

  • Free for All Access Tin Shingle Members: If you are an All-Access Pass Member of Tin Shingle, you automatically have free access to this Template. Just hit that Download button when you are logged in!


WHAT IT LOOKS LIKE

Newest Editorial Calendars Added To Tin Shingle's PR Center

Tin Shingle’s Editorial Calendar Researcher, Yvonne de Salle has been busy collecting the coveted 2023 Editorial Calendars for you! Not all of the magazines put them out, so here’s what Tin Shingle does for you: we look back into our years of collecting these editorial calendars to see what a magazine did for the past 2-3 years for a given month. If it is the same topic, then we indicate that with a “Predicted Topic.” We have made an educated guess. If the months are inconsistent, then we indicate that it is TBD. However, we still include the Deadline date for you, so that you know what season they are working in.

Members of Tin Shingle can find our Editorial Calendar Collection in their PR Center when they are logged in. The database is searchable by Are of Interest. You can join Tin Shingle today for instant access here.

Newest Additions to the Editorial Calendars:

Interior Design
Artful Living
Design New Jersey
Galerie
Haute Living - SanFransisco
HGTV Magazine
Town & Country
Upscale Magazine
Veranda

Black Media
Essence

Fashion
Elle
FashionDailyMag.com
i-Fashion Magazine
New Faces Fashion Magazine
Seventeen
Women's Wear Daily (Weekend)
Women's Wear Daily (Special Issue)

Travel
Travel & Leisure

News
TIME

Running
Running Insight
Runner's World

Legal
The Legal Intelligencer
The American Lawyer
New York Law Journal
New Jersey Law Journal
Daily Report
Daily Business Review

Cars
Popular Mechanics

Everyday
Hers Magazine
O Daily
Women's Day

Health
Men's Health
Women's Health
Prevention

Food
Bake
Food Network Magazine

Publisher Ends Print Runs Of Parents, InStyle, Entertainment Weekly, Health, Eating Well, and People en Español

Dotdash (formerly known as About.com), the company who bought the publisher Meredith, has decided to take 6 magazines out of print circulation, and focus them as a digital brand only. Entertainment Weekly, InStyle, Health, EatingWell, Parents, and People en Español will no longer be on the printed page, and 200 employees who make the print production possible will be laid off, as reported by Hollywood Reporter.

According to a statement from DotDash Meredith CEO Neil Vogel to staff published by Hollywood Reporter: “We have said from the beginning, buying Meredith was about buying brands, not magazines or websites. It is not news to anyone that there has been a pronounced shift in readership and advertising from print to digital, and as a result, for a few important brands, print is no longer serving the brand’s core purpose. As such, we are going to move to a digital-only future for these brands, which will help us to unlock their full potential.”

It seems Vogel doesn’t understand, or undervalues, the relationship a person has with their medium of choice when consuming content. Be it a printed page or screen. With screen-times frequently blamed for people’s insomnia, blurred vision, or heightened distraction, he sees promise in their light. For parents in doctors offices who choose to read a magazine instead of their phone when with their children in the waiting room, where often there are signs posted saying “Please don’t use your cell phones,” reading just got a little bit harder.

Vogel continued in his statement: “As such, we are going to move to a digital-only future for these brands, which will help us to unlock their full potential. These brands are among our most successful, important, and fastest growing digital properties – the online audience for Parents, InStyle, and EatingWell are each up over 40% year-over-year – and all of these brands have a bright future.”

The CEO insisted the cut is not related to saving or bleeding money. “Today’s step is not a cost savings exercise and it is not about capturing synergies or any other acquisition jargon, it is about embracing the inevitable digital future for the affected brands.”

He described improvements to print runs of their existing paper magazines: “Print remains core to Dotdash Meredith. From PEOPLE to BHG to Southern Living to WOOD, and all our other beloved print publications, we continue to provide incredible value to readers in print, and we will proudly print over 350 million magazines in 2022. Beginning today, we will be investing in our print-forward brands and products: everything from enhancing paper quality and trim sizes, to ensuring world-class editorial and beautiful photography.”

What Does This Mean For Businesses, Artists & Activists Seeking PR In Print?

Hang in there, dear creator. Digital publishing will remain fast with high turnover of articles. The long-lead time of 3-6 months might get trimmed to 1-3 months. Writers will continue to write for several publications at once. When you pitch a writer, keep in mind that your story angle for that pitch may be used for another time in another publication, as reporters constantly look for story ideas and businesses, artists and activists to fill out those stories with examples.

The Editorial Calendars for the print edition will of course not be produced. Tin Shingle has made note of that in our Editorial Calendar Collection Database, for those searching for these titles and not seeing them. Keeping a list of the best fits of writers for your genre remains a great way to increase your chances for sending a really well-crafted pitch to the right person. Use Tin Shingle’s exclusive PR Planner & Tracker to make note of who these writers are so that you can write pitches to them.

Not sure on what to say in an email pitch? Join Tin Shingle and participate in our private Pitch Whisperer Group (via Google Group and in TuneUp Office Hours webinar calls) to have like minds review your pitch or give feedback on direction before you send.

You can do it!

Ready To Download! :: 2022 Content Planner Template For Editorial Branding

Your brilliance must be organized in order for you to execute those content ideas you know will help build your brand, nurture your customers to increase loyalty, and increase sales.

Time is of the essence. When you publish an article on your business News section or blog, or when you post an Instagram or TikTok, is crucial to staying in the rhythm of your people so that they can support you and/or buy what you sell.

Tin Shingle designed this simplified Editorial Content Planner that lets you plot out your ideas by date. It is a planner that lets you see when you intend to publish a blog post, send a newsletter, and post a social. All across an Excel-based grid that you can upload to Google Drive and share with your team and yourself when on the go on your phone.

PLUS, it has those awareness holidays throughout the year that TV and social love to create content around.

HOW THE EDITORIAL CALENDAR WORKS
Created as an Excel document with 12 tabs - a tab for each month - every single day of the year visible to you very easily. Daily ideas are also included for each month, so you know when to plan for large holidays and tiny ones (ex: Make Up Your Mind Day).

FREE or $75: This Editorial Content Planner is free for Members of Tin Shingle. Activate your membership today to download this and all of our exclusively produced Templates.

FREE: If you are not a member, but purchased this template in the past, you are able to download this year's - and every year's - for free. Go here now to download the 2022 version.


INCLUDED WITH THIS 2022 EDITORIAL CONTENT PLANNER TEMPLATE

  • Organization: Article Assignment Slots for 12 Months, 365 Days Broken Down Into Weeks
    Every single day of the year is organized into 12 monthly tabs for your viewing and organizational pleasure.

  • Content Ideas: Over 250 Hot Topics & National Days for Instant Ideas for Fresh Content

  • Social Media + Newsletter Options: Dedicated columns to call out when you are sending a special newsletter to your customer base or subscriber list, and when you need to publish a social media post, and not necessarily publish an article to your news or blog section.

  • Who Does What: Tracking Who is Writing, Who is Making the Art, and Who is Posting the Article, and Socializing

  • Forever Access: Always have free access to next year's Editorial Planner Template

  • Free for All Access Tin Shingle Members: If you are an All-Access Pass Member of Tin Shingle, you automatically have free access to this Template. Just hit that Download button when you are logged in!


WHAT IT LOOKS LIKE

A Word From Your Friendly Neighborhood Editorial Calendar Hunter!

Photo by Andrea Piacquadio from Pexels

Go check out the evolving Editorial Calendar layout! To view the full spread, you must be logged into your Tin Shingle Member account.

Big changes are here in Editorial Calendar Land! You’ll notice first, how absolutely GORGEOUS our editorial calendar page is. Look at all those covers! From all niches, too! That is, honestly, my favorite part of editorial calendar research - finding all the niche publications out there! There is more out there than just health, wealth and fashion!

Some of Yvonne’s Favorite “Micro-Niches” Include:

  • Farming

  • Parking (YES, omg)

  • Law Enforcement

  • Pets (Ever heard of Guinea Pig magazine? Well now you have!)

  • Parent Teacher Organizations

  • Education

  • Coin Laundry (Yes, there exists a monthly magazine called Planet Laundry)

  • Miniatures

While we might not feature these publications on the regular, I will absolutely hunt them down for you on request! One year I found over 20 publications about Human Resources!

Don’t forget, there are more publications outside of the USA as well. Many of our most popular “health, wealth and fashion” tities also have international versions. Publications like Vogue, Tatler, Elle Decor, Architectural Digest and more have audiences all over the world.

Another update you’ll notice soon is in our descriptions. We will begin to include past topics so you can start to get a feel of the themes surrounding a particular time of year. You read that right…we have been keeping the monthly themes of many magazines for the past 3 years at least. For you data sleuths out there who love knowing how a magazine ticks, this will help you.

So yes, stay tuned! My searching has only just begun!

- Yvonne de Salle, Editorial Calendar Hunter-in-Chief

2022 Editorial Calendars Are Being Added To Tin Shingle's Database

Happy Monday!

Youuuuuu asked for it...the official Editorial Calendars from magazines for 2022. Our lead Editorial Calendar Researcher, Yvonne de Salle has been seeking and finding, and updating Tin Shingle's proprietary database with the themes for the year.

Here is a list of new Editorial Calendars added so far:
Backpacker Magazine
Backstage
Beer Connoisseur
Bella NYC
BHG
Better Nutrition
Bevnet
Bicycling
Biopharm
Birds & Blooms
Bitch
BizBash
Bloomberg Businessweek
Blue Ridge Outdoors
Boca Raton Observer
Bon Appetit
Boston Home
Bridal Guide
Building Design + Construction
Bust
Car and Driver
Condé Nast Traveler
Cosmopolitan
David Magazine
Designers Today
Elle
Forbes
Fortune
Perfumer & Flavorist
Scout Life
The New Yorker

Make sure you’re logged in!

Office Hours Live Today 1-2pm, And Special Message About 2022 Editorial Calendars

office hours instagram.jpg

Office Hours are happening live for 9/29/2021 from 1-2pm. Members of Tin Shingle can call in to get one-on-one strategy help.

Also a special message about Editorial Calendars: October is just around the corner, which means that Tin Shingle’s Editorial Calendar Database is empty as magazines finalize their 2022 plans. In the meantime, we create a production schedule style database for you, which lets you see when the right time is to pitch a magazine for specific month. For more on Tin Shingle’s Editorial Calendar Collection, click here.

To activate your membership to access it, plus these live TuneUp Office Hours, click here.

February 2021 Editorial Calendar Haul!

OMG SO MANY, my keyboard melted 2 days ago, haha!

Here is the list of publications uploaded to our database since the beginning of February!


American Airlines - American Way
American Airlines - Celebrated Living
Backstage
Bake from Scratch
Bicycling
Bon Appetit
Boston Common
Boys' Life
Brooklyn Magazine
Cooking With Paula Deen
CRM Buyer
E-Commerce Times
Esquire
Forbes
Forbes Digital
Girl's Life
Hospital News
IDEA Fitness Journal
Inside Weddings
Linux Insider
Magnolia Journal
Midwest Living
National Wildlife Magazine
OK! Magazine
People
Pizza Today
Southern Cast Iron
Southern Home
Southern Lady
Southwest Magazine
Sunset
Taste of lIving
Taste of the South
Tea Time
Tech News World
The Cottage Journal
Travel + Leisure
Veranda
Victoria
Wired
Woman's Day
Yoga Journal

The Reckoning of 2020, Plus An Editorial Calendars UPDATE!

Screen Shot 2021-03-07 at 2.56.16 PM.png

Hello hello! I am back! I hope you are all happy and healthy and staying safe.

2021 is here and while it’s off to a sluggish start (insurrection notwithstanding, but that’s a whole OTHER blog post), I am a little relieved and I hope you are, too. Not that the changing of a number really does anything, but knowing that 2020 is OVER is encouraging. Winter is on its way out, Biden is in the White House, and we’ve all adjusted, adapted, pivoted and made it to the other side.

Also, editorial calendars are coming back in full force, as fast as my little fingers can type them! Got any requests? LET ME HAVE THEM!

This week I want to talk about beauty and fashion publications and what I’ve noticed after this year of reckoning.

 Yes, reckoning.

The Black Lives Matter movement rose up like a fisted phoenix from a firepit demanding justice, equity, and accountability from every industry across the board, bringing with it other social justice movements in its wake. From the deaths of George Floyd and Breonna Taylor (among so many more) to the rise in hate crimes against Asian Americans, the hashtags #icantbreathe#racismisavirus#justiceforbreonnataylor#weseeyouwat (and countless others) flooded social media.

In response to all of this, industries are making efforts to diversify their staff, marketing materials and products to embrace a broader audience and promote peace, inclusion and anti-racism.

 In the beauty and fashion industry, Allure reports that “beauty companies are revealing their own lack of diversity, thanks to the #pulluporshutup challenge.”

My research has pulled up some encouraging trends. I have found that many beauty publications are focusing entire issues on demographics who have been largely underrepresented in mainstream media.

For example:

ELLE - OCT 2021 The LatinX Issue

HARPER’S BAZAAR - OCT 2021 - LatinX Issue

 (It might help you to know that Hispanic Heritage Month is Sept 15 thru Oct 15.)

ALLURE - APRIL 2021 - The Melanin Project - Of our survey of Black Allure readers, skin was a topic they'd like to read more about. In response, we'll create a robust content franchise focusing on Black skincare. Includes a photo series, "My Black Skin Is..." highlighting Black women with skin conditions; and a social-first movement, #SunscreenSis to get more Black people to wear sunscreen (only 11% of non-Hispanic Black adults regularly do).

ALLURE - May 2021 - The Best of Global Beauty - A celebration of the global beauty scene exploring trends, products, rituals and routines including the reign of Nollywood in Nigeria - one of the world's biggest and fastest growing markets. (81% of readers reported that they want to see more content highlighting global beauty).

ALLURE - June/July 2021 - The New Body Positivity - We'll start conversations on topics that impact our bodies impossible beauty standards, the beauty world's problem with fat representation, and the intersection of Anti-Anti-Aging with the body-positivity movement.

COSMO - July/Aug 2020 - Black Girls’ Guide to SPF

WHAT DOES THIS MEAN FOR YOU? WHAT CAN YOU DO?

This is a chance for BIPOC (Black, Indigenous, People of Color) makers and business owners to pitch to traditionally white and mainstream publications and get your voices and products out there!

For white-owned businesses, you can expand your audience by way of thoughtful and intentional inclusion, however it applies to your business. It could mean expanding your skincare line to include more diverse skintones, using models of all shapes, ethnic backgrounds, abilities and sizes in your marketing materials, or including diverse voices in your blog. 

It will take a lot of work, and missteps will be made. Remain honest with yourselves, be willing to learn and most importantly listen to each other. Hold yourselves accountable, receive criticism willingly and openly, and you will not be cancelled.

Need More Editorial Calendar Themes?

 Tin Shingle’s Editorial Calendar Collection is evolving every day!  The aforementioned themes are a small sample of what is on the docket for 2021. The most important thing for you, however, is to pitch into the theme now - time keeps marching on and you want to stay relevant in your ideas for why a magazine writer or editor may feature your business.

Members of Tin Shingle with the Media Kit Membership have instant access to all of our editorial calendar deadlines. All searchable by Title and Area of Interest. Browse through and let your inspiration guide you. Tin Shingle’s membership program is designed for business owners, artist, makers and communication directors who are getting the word out about their business.

All editorial themes are provided by the publication and are subject to change.

As always, send in media contact or editorial calendar requests to member@tinshingle.com