Weekend Reading

#Magazining - The Most Enjoyable Homework When Doing Your Own PR

Favorite homework one can do when doing their own PR: #magazining or as we also call it,  “media monitoring.” It’s the time when you can absorb how these magazines are spinning ideas 💡, and inspiring readers. It’s the time a DIY PR (translate: artist, maker, busniness owner, innovator doing their own PR) thinks 🤔 up ways to get their businesses mentioned.

Media monitoring is how you make your own luck, and make your own PR happen. Tin Shingle has the tools to help you do that. Join us. Already a subscriber to our free newsletter? Upgrade to a pro level and dig into our classes, databases, and community.

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Weekend Reading: Curled Up With Architectural Digest

Weekend 📖 reading known as Media Monitoring or PR Homework in these parts at Tin Shingle.

Flipping through the gorgeous pages of Architectual Digest and settling in on a feature of a Hudson Valley home in Croton on the Hudson, the Neumann House by Marcel Breuer.

The best way to pitch a magazine is to know its writing and editorial style as well as you would know your closest friend and how they like things. The easiest way to do that is by subscribing to the magazine in print. If you want a magazine to even exist in print to feature your business and inspire you, then support it with a paid subscription. Read it on paper and experience it in the way it was designed.

For all you advertisers out there - if you have paid for branded content or a roundup or a group full page ad - bravo to you. Advertisers keep the magazines in business to keep the editorial cycle spinning. Somethings got to pay those photographers, writers and editors! 

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