Recently Tin Shingle's owner, Katie, organized the float building and decoration for her children's elementary school. This is done by the school's PTA, and is her main contribution to the PTA each year. It's the 3rd year in a row that she's done this, and it would not have been possible without her sending newsletters to the parents on the PTA list. In addition to the Instagram account she insisted they start feeding photos to (another dormant account!), the praise she has received from other parents has been huge. "This is the most involved I have felt in the float building," one has said. "I love following how you do your emails! How do you get your subscribers?" another exclaimed.
Get the secrets to the success of these newsletters and learn why they worked, and how they drew participants who have never participated before.
It's easy to get your people jazzed about what you are making, selling, providing. Sending a newsletter is often underestimated, yet is one of the most powerful tools you have.
In fact, in the world of publishing and selling ads, the newsletter is the one that businesses want to buy space in. Want to know why? Because it arrives in a personal space - your inbox.
I know - you're saying: "But I delete everything."
No you don't. There are some that you open. And when you do, something powerful happens. You remember. Brand loyalty gets created. Even when you don't open something, you see the subject line. You absorb it a little bit.
This TuneUp will hit the hot spots of a newsletter and teach you how to mimic a successful newsletter campaign that led up to an event.
Apply what you learn to build-up to Black Friday, a Holiday Sale, a Product Announcement, or just simply staying fresh and top of mind for your clients so that they will hire you for new business. And you don't even have to directly pitch them!
Listen to this TuneUp to learn how to lead your customers to water.
Join us live on today's broadcast!
This TuneUp is great for people who:
Need to get folks to an event.
Need to create build-up for a launch or new product/design.
Need advance sales for a service or product.
People love following a story. You're going to tell it to them.