PR Campaign

Online Class TuneUp: What To Pitch The Press This Month: November 2018

It's November, and you're wishing to be featured and talked about in the Holiday issues of magazines, right?

And you learned in this "Ultimate Guide To Pitching Holiday Gift Guides" that your chance to pitch the Holiday magazines was in July, right? And that your next chance for a Gift Guide is Valentine's Day, which is happening in November, right (hot tip: listen to this Training TuneUp on how to pitch Valentine's Day in November)?

This is your chance to not miss the boat again! Set the stage and plant the seeds in November on those amazing story ideas during this monthly Training TuneUp from Tin Shingle: What To Pitch This Month: November.

Several years ago, we started this "What To Pitch" series in November because we noticed that people started unplugging from their PR efforts during the Winter holidays, and the Summer season. These are the two peak seasons for pitching!

Covered In This Training TuneUp

  • Ideas: The usual set of ideas for what print magazines are looking for now (aka Long Lead), then blogs and websites (Short Lead), and hot news trends you can piggy back on for quickie articles at your website or others, and your social media.

  • BONUS: "But pitching doesn't work for me": This question will be discussed during the TuneUp, with suggestions on what to change in your pitching to the media.

  • BONUS: "But why would any magazine feature me?": This question will be discussed during the TuneUp, with myth-busters on why any business should want - and get - media coverage. Be you a website designer, jewelry designer of single pieces, or anything.