During this Training TuneUp, we guide you through your PR campaign for "long lead" pitches to print magazines, "short lead" pitching to regional magazines, and "right now" leads that you can capitalize on from news trends.
In December, the magazines are working on Spring issues. That means Organizing, Spring Fashion, Taxes, etc.
We have a few Editorial Calendar themes to share with you from Rachael Ray, Martha Stewart, Departures, Money, and others. These Editorial Calendar themes are from Tin Shingle's collection of Editorial Calendars from the magazines themselves, available in our Database.
Plus, this TuneUp includes a special focus on how to "cold pitch" which is when you don't rely on an Editorial Calendar, but you pitch an editor or a writer with a story angle for an idea that might work for a projected time.